Atelier Kromar was founded in 1976 in San Candido / Innichen in the Italian Dolomites. Behind the name Kromar are the artist Claudio Covi and creative director Maria Schmieder. The studio was originally established in an old house, which no longer exists today. This now-vanished house almost appears as a symbol of a world that has changed radically since 1976 – a world that, over the decades, has shifted from analogue to digital, profoundly transforming especially the field of photography. However, the studio has consciously resisted this change, holding its course like a rock in the waves. Its focus lies on film, black-and-white photography, portraiture, as well as analogue development and hand printing. All of this takes place in the back room and the workshop spaces of the studio. For more than 45 years, the studio has dedicated itself to this practice with consistency and passion, convinced that a true photographer does not merely produce images, but interprets the world and the people around them. On June 11th at 4 pm, Maria Schmieder Covi and Claudio Covi will guide a tour of the studio.
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